2:41:12 PM | 7/6/2026
More than 1,000 visitors attended the “Nâng tầm sống khỏe cùng Đài Loan” event, organized by Taiwan Excellence at AEON Mall Long Bien in Hanoi on July 4–5. Featuring 38 Taiwan Excellence Award-winning products from 14 Taiwanese brands, the event offered hands-on experiences that demonstrated how technology can support healthier, more balanced everyday living.
More than 1,000 visitors explored The “Nâng tầm sống khỏe cùng Đài Loan” event - held at AEON Mall Long Bien, Hanoi
The event was also part of Taiwan Excellence’s efforts to promote the “Go Healthy with Taiwan 2026” Global Proposal Campaign in Vietnam. Through this initiative and the experiential event, Taiwan Excellence connected local Vietnamese communities with Taiwan’s strengths in technology, health and wellness solutions. The top three winning proposals will each receive prize money of US $30,000. The top six finalists will have the opportunity to join a sponsored trip to Taiwan, including enterprise visits, health service experiences and pitch coaching for the final presentation. In addition, the top 20 finalists will receive one-on-one expert mentorship to refine their proposals and connect with Taiwan’s industry resources.
Taiwan Excellence Promotes the “Go Healthy with Taiwan” Campaign in Vietnam
Under the theme “Designing Healthier Futures Together”, the “Go Healthy with Taiwan 2026” Global Proposal Campaign invites government agencies, legal entities, enterprises, and institutions worldwide to submit innovative proposals that integrate Taiwan’s strengths to address health-related challenges and enhance the quality of life. The submission deadline for proposals is by 23:59 on August 5 GMT+8, 2026. For more information, please visit: https://gohealthy.taiwanexcellence.org/
Building on the success of the inaugural 2025 campaign, which attracted 638 proposals from 55 countries, the 2026 edition continues to expand its international reach and encourage practical ideas that promote innovation, cross-border collaboration and healthier futures.
Mr An Khanh Trung, Head of the Economic Division, Taipei Economic and Cultural Office in Vietnam delivers the opening speech
Mr An Khanh Trung, Head of the Economic Division, Taipei Economic and Cultural Office in Vietnam said: “We chose to bring this campaign to Vietnam because of the country’s growing focus on healthcare and quality of life. As more people embrace active and mindful lifestyles, Taiwan hopes to be a trusted partner in supporting healthier everyday choices”. The event in Vietnam not only introduced the campaign to the public but also enabled visitors to directly experience Taiwan Excellence Award-winning technology solutions and explore how they can be applied into everyday life.
More Than 1,000 Visitors Experience Healthy Living Solutions from Taiwan at AEON Mall Long Bien
Held at AEON Mall Long Bien, “Nâng tầm sống khỏe cùng Đài Loan” featured four experiential zones that recreated the journey of a healthy day: from starting the morning and maintaining energy at work, to staying active, resting to recovering.
Each zone introduced different groups of solutions, allowing visitors to explore how technology can help improve air and water quality, support more effective work, encourage daily physical activity, and enhance the quality of rest.
Mr. Nguyen Trac Ba, Secretary General of the Taiwan Affairs Committee, emphasized that the event brings Taiwan's advanced technologies and innovative products closer to Vietnamese consumers, promoting healthier lifestyles and a better quality of life
The experience journey was built around interactive challenges that encouraged visitors to explore each stage, try the products directly and participate in event activities. “The participation of leading Taiwanese companies and their diverse range of products reflects Taiwan’s strengths in healthcare, smart living, and quality-of-life solutions. This is also a valuable opportunity for Vietnamese consumers to experience advanced technologies and products that support healthier, better everyday living.” Mr. Nguyen Trac Ba, Secretary-General of the Taiwan Affairs Committee, said.
The KOL family “Gia đình truyền hình” experiencing products showcased at the event
The event featured a diverse ecosystem of Taiwan Excellence Award-winning solutions for everyday life. Mbran Filtra, Acerpure and DEMAI presented solutions designed to improve air and water quality. Johnson Fitness, SAEKO and Atunas introduced products that support physical activity and fitness. CAESAR showcased home solutions that help create more convenient living spaces. Meanwhile, ASUS, MSI, Innergie, Silicon Power, KSS, PAX and Transcend displayed technology solutions that support work, connectivity and enhanced daily experiences. Over the two-day event, more than 1,000 visitors had the opportunity to meet Taiwan Excellence’s brand ambassador, FuBear, take part in interactive games and lucky draws, and discover more about the “Go Healthy with Taiwan” campaign.
Promoting Healthier Living and Collaboration for a Healthier Future
Through the event, Taiwan Excellence highlighted the idea that a healthy lifestyle is built through positive choices in daily life, work, physical activity and rest, with suitable technology serving as a practical enabler. By bringing together multiple product categories in one experiential journey, the event also demonstrated how Taiwan Excellence Award-winning brands can contribute to improving quality of life across different aspects of everyday living.
More importantly, the event served as a platform to strengthen connections among Taiwanese brands, Vietnamese partners, media and consumers, fostering greater awareness of Taiwan's innovation capabilities and encouraging broader adoption of smart, health-focused solutions. Through continued collaboration and innovation, Taiwan Excellence remains committed to supporting healthier lifestyles and creating lasting value for communities in Vietnam.
By Vietnam Business Forum
