Although the global economic crisis inflicted on the business community in 2009, many enterprises were very dynamic and keen to ride out the turmoil. And, one of the outperformers was the Quang Ninh province-based Au Lac Company Limited, a member of Tuan Chau Group.
To learn more about the impressive performance of the company, Vietnam Business Forum has a talk with Mr Dao Anh Tuan, General Director of the company.
Au Lac obtained an impressive achievement in 2009. Where did the success come from?
Au Lac Co., Ltd is a member company of Tuan Chau Group. In late 2008, Au Lac Co., Ltd had a part of its assets, worth some VND5,000 billion, audited and examined by the Appraisal Centre under the Ministry of Finance. With our strong financial capacity, we now continue to develop and invest in the finance and banking sector, investment fund, insurance sector, resort and residential zone.
To professionalise our management and investment activities in line with international standards, we have been associated with world-leading investment and management groups to jointly develop and invest in top-tier projects in Vietnam and Southeast Asia. The company is striving to become a prestigious professional investment and management group in the Asian market in general and Vietnam in particular to integrate into the international market to build and develop the Vietnamese economy into a prosperous and powerful country in the next decades.
To make such a success, we have combined three important elements. Firstly, we find out the right person, the right opportunity and the money. Secondly, we never hesitate to do the right thigh. Thirdly, the leader must have courage - this is a key element to enter the market.
From that angle of viewpoint, Tuan Chau has created differences on the market: The brand name is associated with the geographic proper name, short, easy to see, easy to read, easy to hear and easy to remember. After registering the brand, the brand is seriously developed and invested professionally. We always try to popularise the position and core values of our company.
As known, Tuan Chau Group is famous not only for its business but charity activities. Could you tell more about this?
Not only focusing on business activities, with a merciful heart, Tuan Chau Group has always been very active in social development and charity activities over the past years like supporting Agent Orange victims, the disabled and other unprivileged people. The group has donated over VND80 billion for these meaningful activities.
In addition to materialistic support, the company also pays attention to enriching the spiritual life of the social community. The company has invited more than 150,000 people each year to free shows. Invited free guests include wounded soldiers, soldiers, veterans and children.
Would you mind talking about the operating orientation of Tuan Chau Group in 2010?
In 2010, Tuan Chau will continue to boost production and business activities, striving to improve the quality, efficiency and sustainability of growth in 2010 and in following years, and expanding cultural, social, tourism and entertainment activities.
The company will capitalise on its resources to fully exploit the potential and the strength; mobilise all resources to invest in infrastructure development and important projects like Gia Luan Wharf, Water Palace, 300-room hotel, tourist ship port and terminal and amusement park for children. At the same time, we will make changes to all business aspects of the company. We will also continue administrative reform, improve the operating capacity and effectiveness of the party and trade union units, and determine to make annual rising revenue to increase the contribution to the national budget.
Reported by Anh Son
Vietnamese
