Taiwan Excellence - Bringing Excellent Lifestyle for Vietnamese Consumers

The “International Forum on Taiwanese Brands” was held at Grant Plaza Hotel, Hanoi on September 29, 2011. This is part of the Integrated Marketing & Communications (IMC) Project for Taiwanese International Brands and Industry Promotion launched by the Taiwan External Trade Development Council (TAITRA), aiming to boost the international brand image and reputation of IT companies in Taiwan, India, Indonesia and Vietnam.

 

The keynote message of “Excellent Lifestyle” and the logo of Taiwan Excellence Campaign mean approaching lifestyles of consumers and stimulating direct response from users. Vietnamese consumers can enjoy the "Excellent Lifestyle" by using Taiwanese brands.

 

Desiring to bring reliable, innovative and worthy technological products to Vietnamese consumers, the Taiwanese ICT product trial-use zone at the Vietnam Consumer IT Electronics & Telecoms World Expo 2011 will have attractive, dynamic and attention-catching activities.