On a working visit to Yen Bai province, we had a chance to meet and talk with Businesswoman Hoang Thi Binh - Chairwoman of the Board of Directors, Director of Yen Bai Pharmaceutical Joint Stock Company (Ypharco ). She made a deep impression by being open-minded, wise and elegant. We also admired her even more as we got to know about her dreams and the process of striving to develop the Ypharco brand.
She was born into a poor village of Dai Lich commune, Van Chan district. Away from home, with strong ambitions, she quickly overcame initial hardships to confidently focus on learning so that she would return to serve her homeland. After graduating from college, passing up many good opportunities in the capital, she returned home to work for the province's pharmaceutical industry. From a technical staff, Ms Binh was trusted and promoted to Party Secretary, then Chairwoman of the Board of Directors and Director of the Company. She and the leadership of the company have been developing Ypharco, making it well-positioned in the market.
Having worked closely for many years with Ypharco, Ms Binh will never forget the memorable rise and fall and the historical turning points of Ypharco. Ypharco was previously Hoang Lien Son Pharmacy Factory founded in 1983. In 1991 when Hoang Lien Son province was split into two provinces of Yen Bai and Lao Cai, Yen Bai province established Yen Bai I Pharmacy, Yen Bai II Pharmacy and Yen Bai Pharmaceutical Factory. In 1996, Yen Bai province decided to merge these three units into Yen Bai Pharmaceutical Company. By December 2002, it was equitised to become Yen Bai Pharmaceutical Joint Stock Company.
The success of Businesswoman Hoang Thi Binh was crystallized from the experience, wisdom and most of all, a heart and soul with the intense desire to contribute to the care of people's health.
The sustainable right steps, innovative initiatives in market research and entrepreneurial acumen have helped pharmacist Binh in work, particularly in the role of manager. She has managed to build a strong brand of Ypharco and asserted its position in the Vietnam market with rapid and sustainable growth associated with social responsibility.
During operation and development, Ypharco has been constantly striving to become the leading pharmaceutical manufacturer in Vietnam with many reputable products on the market. It always puts on top the quality, efficiency and safety. With the cooperation of the leading experts in traditional medicine in research and pharmaceutical production, Ypharco has combined traditional elite and modern technology to create more valuable products and achieve high yields and profits. In the spirit of continuous inquiry and improvement of product quality and service, Ypharco pharmacy is increasingly competitive, dominating the domestic market and building trust among customers. There are many products that consumers appreciate, including Xuyen Huong cold medicine, An Thao, Trita - YBA, Phu Gia, etc.
One of the key factors contributing significantly to the success of Ypharco is the devoted, experienced and united leadership. The workers are enthusiastic and have the ability to acquire and meet the requirements of the process of technological innovation. The workers are living and working in the modern and equal environment. Besides, the leaders are always interested in the training and development of human resources for the future. This is an important long-term orientation. The company also has special remuneration in order to attract highly qualified personnel to work here.
Talking about the development strategy of Ypharco, pharmacist Binh said: "The goal of Ypharco is always to put quality, efficiency and safety on top, along with that, we will continue to innovate, increase investment in development, production and business expansion to enhance competitiveness and improve business performance. At the same time, we will promote scientific and technical applications and new technologies in production. On the other hand, the company will enhance international integration associated with brand development and corporate culture."
With a positive contribution to promoting the essence of traditional medicine, providing the market with quality and efficient products, Ypharco was honoured to be awarded many prestigious awards such as Gold Cup for pharmaceutical brand, top 100 Vietnam leading brands, Gold Cup for international economic integration. Xuyen Huong Cold Medicine product was awarded the gold medal, prestigious brand in 2012 and especially national quality award for several consecutive years. The future is open with both opportunities and challenges, and Ypharco staff will to continue to promote traditional solidarity, labour enthusiasm and creativity, creating new momentum with the determination to become a leading pharmaceutical business in Vietnam.
Ngoc Quynh
Vietnamese
