Da Lat flower festival is not only a national and international cultural and tourism attraction, but also an outstanding gathering place for quality art programmes from around the nation.
The festival includes flower parades and ethnic Vietnamese beauty contests, organized in Da Lat. Da Lat Flower Festival 2007 will give local and international tourists a unique experience, spreading Vietnam’s strengths in investment, tourism, service, commerce and economic exchange nationally and internationally. The Da Lat Flower Festival 2007 creates favourable conditions for provinces, cities and businesses to seek opportunities and cooperate.
The Da Lat Flower Festival 2007 (15-22December, 2007) will introduce “Culture-Tourism-Investment-Commerce”. The fair is a large event with participation from many prestigious local and international enterprises, and variety of high quality products displayed.
Great event for the Central Highlands
Mr Huynh Duc Hoa – President of Lam Dong People’s Committee emphasizes that the festival confirms the province’s economic strength in tourism. The flower fair is a diverse festival, with opportunities for cultural, economic and commercial exchange, aiming to create favourable conditions for tourism development. Nearly 1,000 stores are involved, with a wide variety of commodities such as processed food, seafood, arts and crafts, machine and beauty products, all high quality and popular in the market. In addition, each store is designed to promote the attractiveness and uniqueness of each product and trademark.
The festival provides promotion and stall maintenance for participants, so organizations, manufacturers and service providers can attract tourists and consumers. At the fair, organizations and enterprises have the chance to attend conferences on export, investment, integration and development of the province. In the festival many contests, traditional games, eating and drinking contests, culture exchanges and art exhibitions also take place.
Ethnic Miss Vietnam
One remarkable activity is “Ethnic Miss Vietnam 2007” contest at Highlands. This is the first time the activity is held, honouring the beauty of spirit, talent and intelligence of ethnic minority Vietnamese women. This follows the trend of integration, encouraging Vietnamese women across the nation to take part in, and spread the image and beauty of Vietnam’s ethnic minority groups.
The business forum director general of Phong Phu development and investment joint stock company, a donor to the contest, said this is the main activity in Da Lat Flower Festival 2007, and it is a great cultural event encouraging Vietnamese ethnic minority women to display their traditional and modern beauty, talent and intelligence. Donating to the contest is an honour, as it contributes to the beauty contest, to Da Lat Flower Festival 2007 in general, to Lam Dong’s development, the Highlands and the whole nation.
Flowers are, of course, the main attraction at Da Lat Flower Festival 2007, and festival programmers are bringing many modern and unique displays in an artistic style consistent with the dreamlike atmosphere in Da Lat. The regions industrious and creative growers will provide a variety of colourful and rare flowers to give tourists an unforgettable experience.
Vietnamese
