Loc Ninh Rubber - Success from Efforts for Strength Promotion

5:13:06 PM | 5/14/2013

With constant endeavours for strengthened development, Loc Ninh Rubber Company Limited has quickly asserted its position on the market and become one of leading brand names in the Vietnamese rubber industry. General Director Nguyen Duc Tin affirmed that "Our achievements in recent years assert our brand prestige, and are also motivations for us to develop more and reach new heights."
In recent years, with the guidance and support of the provincial government of Binh Phuoc and Vietnam Rubber Group (VRG) and the unity of the entire staff, Loc Ninh Rubber Co., Ltd has made impressive breakthroughs to increase revenue, preserve its capital base, and exceed tax obligations to the State. Starting with just over 1,000 ha of rubber trees grown on abandoned land full of mines and bombs left unexploded from the war, the company has increased its rubber tree area to 10,303 ha (not including the area in Cambodia) spreading over 24 communes in two districts of Loc Ninh and Bu Dop in Binh Phuoc province. The company now has a total of 4,600 employees working in seven plantations, two factories, two processing plants, one health centre and 10 professional departments. In 2011, Loc Ninh Rubber put into operation a processing plant with an annual capacity of 9,000 tonnes of crumb rubber. Currently, the company is capable of processing 18,000 tonnes of products a year, including all types of rubber (SVR CV, SVR3L, SVR10, centrifugal latex, RSS, etc.) This year, the company also invested in growing rubber trees on over 5,000 ha in Kratie, Cambodia. To date, the company has planted 1,440 ha.
Since its inception, Loc Ninh Rubber Co., Ltd has strived to overcome enormous difficulties and attained tremendous accomplishments, complete all production and business targets, maintain increasing annual profit margin, and conserve and increase State capital base. Specifically, the latex productivity rose from 1.47 tonnes per ha in 2002 to 2 tonnes in 2011, an increase of 1.4 times. In 2011, the company reported total production output of 12,800 tonnes in 2011, revenue of VND1,115 billion, up 6.91 times from 2002, a profit of VND400 billion, up 11.17 times, and State budget payment of VND280 billion, up by 1.6 times.
 
With modern processing technologies and skilled workers, the quality of products of Loc Ninh Rubber has constantly improved and the range of products is diversified. The company’s products are sold in the domestic market or exported to foreign markets like Europe, Asia, America, Oceania and Africa. With the business principle “Product quality is the top priority,” all technical and product processes are strictly controlled with ISO 9001:2008 quality management system and IQNet quality testing system. In addition, the company always fulfils all contract obligations, ensures quality standards and delivery schedules, and builds up customer satisfaction and trust.
 
General Director Nguyen Duc Tin said that the company will continue to improve product quality and management efficiency and give a helping hand to the sustainable development of the rubber industry. Loc Ninh Rubber will focus on tending young rubber trees and replacing aging ones with more productive varieties to raise productivity to 2.5 tonnes per ha in 2015. The firm will invest in rubber development in combination with targeted development investment objectives set by Vietnam Rubber Group (VRG) like developing rubber projects in Cambodia and contributing capital to joint ventures in Vietnam and in foreign nations.
 
Besides, Loc Ninh Rubber will invest in scientific and technological research and application to improve product quality, obtain international quality certification for the company's products to widen access to the world market, and build and develop the company brand name and move to national, regional and international brand protection registration. The firm will further perfect its processing system to maintain product quality stability, apply international quality management systems, and utilise superiorities of ISO 9001: 2008 and ISO/IEC 17025 quality management systems in order to build credibility and improve business performance.
In addition to business, the company actively exercises corporate social responsibility.
 
Hoang Lam