Phu Long JSC: Prestige and Quality Make the Name

Currently, Phu Long products are gaining reputation and able to meet the needs of customers such as Dai Viet Huong Manufacturing & Trading Co., Ltd, Bich Chi Food Joint Stock Company, potato cake facilities and especially Vietnam Acecook Corporation. During its development, Phu Long has also expanded its market to provinces of Long An, Ben Tre, Tien Giang, Can Tho, Hau Giang, Soc Trang, Ca Mau and Tra Vinh.

 

To be able to assert itself amid fierce competition, Long Phu pays special attention to improving credibility and product quality. Phu Long products, which go through tightly controlled processes from quality inputs to outputs and after-sales service, are of high quality and able to meet the needs of customers. Additionally, the company continuously innovates technology equipment, develops technical innovations and invests in expanding production with a commitment to always offering its customers high-quality products and services above expectations. High quality and reputation and reasonable price are core elements that helps affirm Phu Long packaging brand in the market.

 

Besides quality, reputation and price, Phu Long’s advantages also lie in the capacity of approaching and expanding markets in the field of packaging. One of the closest customers of Phu Long company is Acecook Vietnam Corporation. Acecook Vietnam is a strategic partner of Phu Long. The two companies have a close relationship and always support each other. In Vinh Long, Acecook Vietnam constructed a stable production plant at Hoa Phu Industrial Zone. Despite its running at nearly full design capacity, the company does not have enough products to meet the consumption rate in the southern provinces in particular and in the whole country in general, not to mention export demand. Mr Vo Van Duc, Chairman and CEO of Phu Long Company, said, "Acecook Vietnam is a demanding customer requiring high quality and design. However, their demands have pushed us to create products with even higher quality. Therefore, we are pleased with our products as well as their quality to enhance our reputation."

 

The pride of Phu Long lies in its young and dynamic employees and management staff who are offered in-depth training on technical skills. Each important stage in the production process is tightly controlled to ensure technical and quality factors. In addition, workforce with many years of experience is a great advantage in terms of ensuring labour productivity. Besides elite workforce, the company also has vehicle delivery system in the warehouse and assembly points, at the request of clients, with drivers with many years of experience who are familiar with the terrain and places of delivery, which ensures consistent on time delivery. Particularly, Phu Long has a dynamic marketing system that pervades the market to take good care of its customers as well as to expand into new markets.

 

Mr Duc affirmed, "With the dominated advantages above, we believe that customers will be satisfied with our products and services."

 

Sharing his thoughts on development orientation in the near future, Mr Duc said that to survive and develop in the context of even more fierce and aggressive competition, Phu Long focuses on improving competitiveness in the market by investing in more modern machinery and equipment to improve the quality and diversity of packaging carton products in compliance with customer requirements, as well as the needs of the packaging market. In addition to efforts to expand markets on packaging carton, to continue stable development, the company proactively meets the technical standards required for the production of high quality products of large companies with foreign investment capital such as Samsung, Orion, BIBICA, Vinamilk or other seafood enterprises in the region.